Legal
Privacy policy
Last updated: 1 September 2026
This policy describes how WJIKS handles personal data for the mrzzzm platform and website. It should be read alongside our Terms and conditions.
1. Introduction
This Privacy Policy explains how WJIKS ("we", "us", "our"), operator of the mrzzzm platform (also marketed as AI Estate Assistant), collects and uses personal data when you visit www.mrzzzm.com, create an account, or interact with our Service.
We are committed to protecting personal data in line with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
For questions about this policy, use our contact page at www.mrzzzm.com/contact.
2. Who is responsible for your data
When you register as an estate agency customer, we typically act as a data controller for your account information (name, email, billing details, and agency settings).
When your agency uses mrzzzm to chat with property enquiries on your website or hosted chat link, you are usually the data controller for your visitors' and leads' personal data. We act as a data processor, handling that data on your instructions to provide the Service.
Agencies must provide their own privacy notices to website visitors and leads, explaining how they use personal data and that AI chat may be involved.
3. Data we collect
Account data: name, email address, agency name, login credentials (stored securely), billing information processed by Stripe, and subscription status.
Usage data: dashboard activity, widget configuration, conversation metadata, IP addresses, browser type, and technical logs needed to operate and secure the Service.
Chat and lead data: messages exchanged through the website widget or hosted chat pages, visitor names, contact details they provide, viewing requests, and related timestamps — stored for your agency's use in the leads dashboard.
Support and contact data: information you send via our contact form or support channels.
4. How we use personal data
We use personal data to provide, maintain, and improve the Service; authenticate users; process subscriptions; send service-related emails (such as verification codes and billing notices); prevent fraud and abuse; and comply with legal obligations.
We use AI providers to generate chat responses on behalf of agencies. Message content is processed to deliver the Service. Agencies remain responsible for lawful use of AI with their visitors.
We do not sell personal data. We do not use agency lead data for unrelated marketing without consent.
5. Legal bases (UK GDPR)
Contract: processing needed to provide the Service you signed up for.
Legitimate interests: securing the platform, preventing misuse, improving features, and communicating about the Service — balanced against your rights.
Legal obligation: where we must retain or disclose data to comply with law.
Consent: where required for optional marketing communications or where an agency configures consent flows for their visitors.
7. How long we keep data
Account data is kept while your subscription or trial is active and for a reasonable period afterwards for billing, legal, and support purposes.
Chat transcripts and lead records are retained according to your agency's use of the Service and our operational retention settings. Agencies may export or request deletion of their data subject to applicable law.
Technical logs are retained for a limited period for security and troubleshooting.
8. Your rights
Under UK GDPR you may have the right to access, rectify, erase, restrict, or object to processing of your personal data, and to data portability where applicable.
You may withdraw consent where processing is based on consent, without affecting the lawfulness of earlier processing.
You have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk if you believe your data protection rights have been violated.
To exercise your rights regarding your mrzzzm account, contact us via www.mrzzzm.com/contact. Agency customers who are data controllers for their leads should respond to their visitors' requests directly; we will assist agencies as processor where required.
9. Security
We implement appropriate technical and organisational measures to protect personal data, including access controls, encryption in transit (HTTPS), and secure hosting practices.
No online service can guarantee absolute security. You are responsible for keeping your login credentials confidential.
10. International transfers
Data may be processed in the United Kingdom and, where we use subprocessors outside the UK, we ensure appropriate safeguards are in place as required by UK data protection law.
12. Children
The Service is intended for business use by estate agencies and is not directed at children under 18.
13. Changes to this policy
We may update this Privacy Policy from time to time. The "Last updated" date at the top will change when we do. Material changes will be communicated where appropriate.
14. Contact
Data protection enquiries: www.mrzzzm.com/contact
WJIKS — mrzzzm (AI Estate Assistant). Website: www.mrzzzm.com
This Privacy Policy is provided for transparency about our data practices. It does not constitute legal advice.
